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Hey there!

Let us take you on a joyride as we explain a typical 3D and VFX process. The more understanding there is of the different stages and parts of a project, the smoother it will be to reach the final product. Everything is possible, but at certain stages, redoing or backtracking in the process will impact both the timeline and the budget.


[DEVELOPMENT]

1. Concept & Planning

 

Everything starts with an idea! This is where the creative juices flow, and the vision begins to take shape. Using reference images and our own drawing and paintings we create concept art of the different sceneries and props that will be in the project. 

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FEEDBACK WE NEED:
  • What is the mood of the film. Color palette, camera angles, and overall aesthetics?
  • How does the environment look?
  • Character design, shape, body proportions
  • What clothes/props should they wear?
[DEVELOPMENT]

2. Storyboard

 

Next thing on the list is to sketch out storyboards and write scripts to plan every scene. In the storyboard process we can quickly work out with sketches how the story will be told. With focus on characters, settings, actions and what camera angles will be used.

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FEEDBACK WE NEED:
  • Overall telling of the story
  • Should we add or remove some scenes?
  • Is the story easy to understand?
[ASSET CREATION]

3. Model

Next, we start building the world. 3D artists create digital models of characters, environments, and objects. Imagine it like sculpting in virtual clay using software like Blender or Maya. Every brain cell or control room starts as a simple shape and gets refined with detail.

In this step, we will make separate submissions for the environment and characters for approval.

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FEEDBACK WE NEED:
  • Character shapes
  • Character details
  • Facial features
  • Character clothes and props
  • How do the characters feel standing together?
  • Environment layout
[ASSET CREATION]

4. Texture/Shade


Once our models are ready, they need some color and detail to look realistic. This is where texturing comes in! Think of it like painting your 3D models. We add all the little details—skin pores, scratches, or fabric textures. The goal? To make everything look believable!

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FEEDBACK WE NEED:
  • Color and texture of both environment and characters
  • How does the skin texture feel?
  • How does the clothes texture feel?

FEEDBACK WE CAN'T CHANGE:
  • 3D-model of the characters and environment
[ASSET CREATION]

5. Rig


Now it’s time to breathe life into our characters and objects! Rigging is like giving a skeleton to the model, so it can move. Skinning then attaches the 3D model to that skeleton so it can move naturally. Whether it’s a adult Brain Cell or a child, we need them to move smoothly for the next step: animation!

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NO FEEDBACK NEEDED


[DEVELOPMENT]

6. Previz

 

We create pre-visualizations (Pre-Vis) to get a rough idea of how things will look in 3D. Using the storyboard and simple 3d-geometry a animated preview can be made. This is the first proposal for the projects length and composition. It's like laying out the map for our upcoming adventure!

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FEEDBACK WE NEED:
  • Duration of scenes and timing
  • Length of total film
  • Position of characters
  • Framing and camera moves
  • Is the story clear?    

 

FEEDBACK WE CAN'T CHANGE:
  • Main story, addition of new scenes and envrironments.
  • Character design
[PRODUCTION]

7. Animation

 

Let the fun begin! Animation is where the magic happens—characters start walking, talking, or jumping across the screen. Our animators use keyframe animation to define important movements. This is where our creations really come to life! We also handle the simulation of clothing in this step. Simulating particles, fluids, and fabrics adds that extra touch of realism to the scene.

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FEEDBACK WE NEED:
  • Animation of both characters, props and camera.
  • Character movement and body language
  • Camera animation and movements.
  • Lip sync
  • Simulations and animation of props

 

FEEDBACK WE CAN'T CHANGE:
  • Main story, addition of scenes or shots
  • Character design
  • Environment layout (which part of a room characters are placed in)
     
[PRODUCTION]

8. Light & Render

 

Next up, it’s all about the lighting! Lighting artists set up lights to give scenes the perfect mood—dramatic shadows, soft glows, or cinematic highlights. After that, the rendering process turns all our hard work into the final images or sequences. It’s like baking a cake: all the ingredients come together, and the oven (rendering software) brings it all to life!

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FEEDBACK WE NEED:
  • Light/Finish
  • Mood of the scene
[PRODUCTION]

9. Comp & Post-Production

 

After rendering, all the pieces are assembled in compositing. Here, we blend our 3D images with real footage, add special effects, and do any final color tweaks to make everything look flawless. 

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FEEDBACK WE NEED:
  • How does it all feel when assembled?
  • Small tweaks like changing color of an object
  • Addition of post effects like glow or grain
[PRODUCTION]

10. Final Delivery

 
The grand finale! Once everything is perfect, the project is packaged and delivered in the right format, ready to wow audiences on the big screen, TV, or any other platform.

 

 

And that’s it! The 3D workflow is like building an incredible world from the ground up—each step brings us closer to that breathtaking, final shot. Every role and process is crucial in crafting the magic you see on screen!